SEO Blogs & Digital Marketing News

Introduction In the days before the internet, marketing was less of exact science and more about perception. Many people led with “I think we should…”, which is like throwing a dart at a board. Banner ads, billboards, door-to-door sales, and other such physical...

As known to most SEO experts out there, Google renamed Google My Business to Google Business Profile last year while also rolling out more support for managing a business profile. Going a step further, the search engine giant has now launched another feature that is...

To help businesses grow their eCommerce site, Google developer advocate Alan Kent recently hosted a video that outlines "8 tips" for SEO-optimizing an eCommerce site. Here are the 8 tips that Alan believes will help you: Tip 1 : Make sure you have the technical basics...

Google updates its algorithm frequently. At times, they announce the major updates beforehand, and at times they inform after initiating one. The last update was rolled out on May 25th, and to learn about such updates, we had to wait for tweets & official answers...

For years, Google’s SERPs have been including knowledge panels so users can find the required results quickly. In this article, we’ll discuss how knowledge panels are created and how they work. Introduction To Knowledge Panels Knowledge panels/entity boxes are...

In true Google fashion, the search engine giant has now come up with an update for its rich results guidelines. These updated guidelines are meant to better align the rich results content with the overall Google merchant guidelines. The new guidelines deny rich...

Introduction: The world has been changing a lot recently. The pandemic has completely shaken up the job market, and therefore it has completely changed the way that recruitment must me done. In order to continue being a successful business, you must continue finding...

Black hat SEO tactics are search engine optimization tactics that go against search engine guidelines. These practices can get you penalized or even blocked from certain search engines without warning. If you are going to be using SEO strategies, it is extremely...

Rankings will slip Why Conclusion SEO strategies are an extremely important part of digital marketing. Your raking on search engines is one of the main factors that determines the polarity of your website and therefore its viewership. Not only does this have an impact...