Here’s yet another reason to start using Google My Business app. Post November 15th, the feature that enables you to message your customers through Google My Business listing will be available on the app. Google sent out an email explaining this new development:

“On November 15, messaging will move from SMS to the free Google My Business app. This means you’ll no longer receive an SMS when customers reach out to you.

To keep getting messages from customers, simply complete the following steps:

Once that’s done, you’ll only receive and respond to all messages in the app – not via SMS. Also, you’ll be able to customize your welcome message, receive notifications, and add your employees to help respond quickly to customers.

The Google My Business app also lets you update your business hours, add photos, respond to reviews, and create posts.”

Takeaway : If you have a Google My Business listing, download the app right away from the Google Play Store or Apple Store. The functionality may continue to switch from the online interface to the app. This clearly indicates that you should start getting a hang of it and get your clients to use it as well.