Ecommerce Website Design

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Ecommerce Website Design Company Surprise AZ

Ecommerce Website Design

Are you looking to sell products online? Good move! Fact is that 25% of the world’s population is shopping online now and that is expected to grow exponentially year over year. As more and more consumers turn to the internet for even the most basic products, Ecommerce sites are definitely evolving to meet the demands and needs of consumers. So why are so many people shopping online? Convenience and the ability to compare prices. But before you jump in headfirst, there are a few things that you need to know about Ecommerce websites.
First and foremost, design and content are everything. Statistically speaking, users who have a negative experience on a website are 62 percent less likely to purchase from that business in the future. Which means you have to get this right, the first time! The key to developing a killer ecommerce site starts with understanding your target audience. Who are you trying to sell too? While ease of navigation, dynamic visuals, and quality content is always important, demographics also dictate what you need to include. Like social recommendations, product reviews, and more.
While there are numerous ecommerce platforms you can build your website on, at No Boundaries Marketing Group, we focus on the best in the business. Depending on what you are looking for in an ecommerce website, we offer our clients the option using Magento, WooCommerce, or Shopify. These are open source platforms that are fully customizable based on a client’s needs. Magento, Shopify, and WooCommerce power the majority of all top 100,000 eCommerce websites on the internet.

So What Is The Difference Between Platforms?

Shopify Logo

Shopify is certainly a top choice for most small to medium sized businesses looking for an eCommerce site. It is easy to use, affordable, and has an awesome community forum for tips and tricks. Shopify is less costly to maintain and has automatic updates. Examples of Shopify sites are Budweiser and Tesla.

Pros: Easy to use/navigate. Easy catalog management. Hosting and SSL included.

Cons: Not a ton of options. Not a ton of integrations. Fees.

Magento Logo

Magento is a great platform and has some amazing functionality. With all that functionality, it can be intimidating for some users and costs a little more for the added features. Another great feature is that Magento eCommerce sites integrate directly into Google Shopping Ads making it extremely easy to get your products in front of the right people. Examples of Magento sites are Nike, Ford, and Coca Cola.

Pros: Flexibility and scalability. Tons of integrations. Better catalog management.

Cons: Cost. More than likely will need a developer to update.

WooCommerce Logo

WooCommerce is the most widely used eCommerce platform in the world. While Magento and Shopify have a website and eCommerce platform in one, WooCommerce is a plugin used for WordPress sites. With that said, it is incredibly versatile and easy to use for projects big and small. Examples of WooCommerce sites are Men’s Health and The Wall Street Journal.

Pros: Tons of integrations. No transaction fees. Large open source community. Easy to use.

Cons: Requires a WordPress site. Needs frequent updates and maintenance.

Get A Quote For A New Ecommerce Website

If you are looking to have an eCommerce site developed for your business, give us a call.
Let us give you a quote by calling (602) 377-7773 today.

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What Should A Business Prepare For When Building An E-Commerce Website?

To prepare for building an e-commerce website, a business owner should first conduct research on what online shopping platforms are available and how they can be used. We’ve listed out a few in the section above.

The next step is to create a wireframe for the website, which will show how design elements will fit together on the page. This is important because it helps ensure that all parts of the site are easy to find, as well as providing guidance for designers who will be tasked with creating mockups of what each page will look like. Considerations like key visuals, brand strategy, user experience, and more should be documented out in this stage.

After that comes designing mockups for each page of the website—including product pages, checkout pages, and other areas where content needs to be displayed in order for users to make purchases or sign up for services offered by your business. Once these designs are complete, they’ll be sent over to developers who will work with them further in order to bring them into reality!

Other Considerations When Building An E-Commerce Website?

When building a e-commerce website, there are several things to consider that will help you create the best possible experience for your customers.
First, you should make sure your site has a clear call to action. The goal of an e-commerce website is to convince customers to make purchases and complete transactions, so it’s important that you’re able to communicate this clearly and effectively. You will hear a consistent theme from us, your brand strategy, imagery, and content need to be well thought out!

Second, it’s important to ensure you have a mobile optimized version of your website so customers can easily access your products on their phones or other small screens. Many people shop on their phones these days, so you want them to have an easy time finding what they’re looking for without having to zoom in and out or scroll through pages of content.

Third, you need to consider what your follow up processes are going to look like? All too often, we find e-commerce websites that lack even basic follow up campaigns and CRM connectivity. To be successful online, take some advice from some of the larger e-Commerce platforms out there like Amazon! Think about their follow up and engagement features! They send push notifications, SMS messages, and emails to encourage shoppers to return to the platform and buy more!

Finally, take advantage of social media platforms like Facebook and Twitter when promoting new products or sales events on your site. Many people use these platforms for news updates about their favorite brands, which means you’ll reach more potential customers if you post about what’s happening at your company!

FAQs

What Is E-commerce Website Design?

An e-commerce website design is the design of a website that has products or services over the internet versus a physical brick and mortar store. There are many ways to design an ecommerce website so hiring the right e-commerce website designer is critical to the overall success of businesses sales online.

What Is an E-commerce Developer?

Akin to a website developer an Ecommerce developer aids in the creation or enhancement of eCommerce websites for businesses.

What Is an E-commerce Website?

An e-commerce website is a website that allows an end-user to make purchases via the internet versus a physical store.

Which E-commerce Platform Is Best for Small Businesses?

There are numerous e-commerce platforms available for business owners. From easy to use DIY builders to more complex managed solutions like WooCommerce and Shopify.

How Much Does It Cost to Design an E-commerce Website?

A basic e-commerce website may cost anywhere from $5,000 – $10,000 depending on the complexity of the build and the number of products that are being input. A more complex build may run upwards of $25,000 – $100,000, again, depending on the scope of the project.

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